There is a small internet startup company called PayPerPost which connects companies and individual bloggers. The companies pay the bloggers to post about their company, product, or website. PayPerPost, obviously, then takes a cut. PayPerPost’s CEO has also started a sister website called RockStartUp which he dubs Web 2.0 Reality TV. It has free episodes, or vidcasts, (in a whole multiplicity of formats: low-bandwidth YouTube, high-bandwidth letterboxed 480, and 1080 HD) about the making and the running of the company.
It is truly intriguing to catch a glimpse into the running of one of the famed (or perhaps infamous) tech startups. It is funny how stereotypically PayPerPost’s employees act in the vidcasts. They even have the rainbow colors of brilliant yellow, lime green, and bright cyan for the wall colors. They have the 30″ Apple Cinema displays. They have the meetings with the eager venture capitalists. They have the nerve-racking first tradeshow. They have the champagne shooting all over the office when they move into their new digs. They even have the raunchy Las Vegas clubs. The last part turned me off of this vidcast. I enjoyed everything except the last part of Episode 4 when they went to some nasty, puke-worthy club. If you don’t mind doing some fast-forwarding, this is a very interesting vidcast that provides a very interesting look into the life of a ‘net startup company.
Full Disclosure: This post was sponsored by RockStartUp. I was paid to make this post. However, the opinions expressed in this post are entirely my own.
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